Afianza, the Spanish firm referring to comprehensive professional services for companies, takes a decisive step in its ambitious expansion plan. In order to consolidate its operational model and optimize the incorporation of new companies, the firm has announced the signing of Guillermo Pérez-Montero as new director of Business Operations and Integrations.
This strategic movement seeks to accelerate the integration of recent acquisitions, ensuring that the firm's growth is solid, scalable and aligned with the group's corporate values.
A leadership focused on integration and value creation
In his new role, Pérez-Montero assumes the critical responsibility of leading the integration processes of the companies acquired by Afianza. Its management will not only be limited to operating systems, but will cover a 360o view of the business.
Key objectives of the new Operations Directorate
- Corporate Alignment: Synchronize people, processes, culture and systems under the model of Afianza.
- Synergies Maximization: Identify opportunities for collaboration between departments and integrated companies.
- Scalability: Provide the firm with operational structures that support sustained growth.
- Value Creation: Ensure that each acquisition translates into tangible benefits for the group and its customers.
International Career and Specialization in M&A
Guillermo Pérez-Montero brings to Afianza an international trajectory of more than 20 years in managerial positions. His solid specialization in the scaling up of organizations and business transformations in high growth markets makes him the ideal profile for the current time of the firm.
Experience in technological giants and multinationals
Prior to his arrival in Afianza, Guillermo played high-level roles in global environments:
- Globant: As Director of Operations and Business Integrations (M&A) for Europe, he led end-to-end integrations in more than 30 countries.
- Indra and Digital Paradigm: Leaded complex projects and transformation programs in regions such as Australia, Brazil, Mexico and Europe.
Afianza’s ambitious Strategic Plan 2026-2029
The incorporation of talent from multinationals is a reflection of the evolution of Afianza. As Rafael Vazquez Romero, corporate director general, points out, this commitment strengthens the firm’s ability to consolidate a sustainable growth model.
Targets for the next three years
The appointment is part of a clear road map for the triennium:
- Invoicing: Increase the turnover by 30 million euros per year.
- Talent: Incorporate more than 500 professionals each year.
- Expansion: Opening of new headquarters in the main Spanish capitals.
To support this growth, the firm has recently closed a financing of 110 million euros with BlackRock, guaranteeing the financial lung necessary to lead the professional services sector in Spain.
You can read more at:
- Europa Press: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
- Law: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
- Investment strategies: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
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- Norbolsa: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
- Press Digital: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
- Twenty-first century: Afianza incorporates Guillermo Pérez-Montero as Director of Business Operations and Integrations
